Incase – Paul Rodriguez Signature Collection

Saw this today on Lovely Package, really diggin the foldout manual.

“PAUL RODRIGUEZ SIGNATURE COLLECTION – Incase partnered with street skater Paul Rodriguez to introduce a signature collection of premium skate travel bags. For the packaging, the aim was to reflect the design aesthetic of the bags through the ideas of “stealth” and “travel”.  The concept of travel is communicated through the built-in handles of the box and the foldout user manual, which served as a “map” to the various features of the product. In addition, a stealthy and premium look is established through the use of black foil stamp on black cardboard.”

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